/sustainability/Adani Power

Credibility through clarity

Adani Power, having started its journey with a single power plant to cater to the Mundra Port and SEZ business in 2006, is India’s largest private power producer today. Backed by one of India’s largest conglomerates, the Adani group, the company has integrated principles of greater transparency, higher accountability standards and responsible operations into its growth model. Adani Power wanted to develop its second sustainability report around the idea of a bigger, better and brighter tomorrow.

Design that inspires

We used the idea of a quest as a thread, given sustainability is a moving target, to arrive at ‘The Quest for a Brighter Tomorrow’ theme. The report celebrated the pathbreakers who made the world a better place by channelling their vision towards seemingly small ideas that eventually impacted millions of lives. In keeping with its principles of innovation, transparency and accountability, the report went beyond the mandatory guidelines to bring to life Adani Power’s initiatives through impactful images and intelligent use of infographics.

An impactful collaboration

We have worked closely with the Adani group for the past two years, helping strengthen the company’s goodwill footprint across the country. This report took forward the strong and distinct brand guidelines of the Adani group and was based on the GRI and G4 principles, providing detailed disclosure under multiple sustainability guidelines. The outcome was a comprehensive report about Adani Power’s focus on people, raw materials, technology and investments in renewables in creating sustainable value.