A pioneer in many aspects of steelmaking and an industry benchmark on many parameters, Tata Steel adopted Integrated Reporting in FY 2015-16. AICL was its partner of choice for this initiative. For its second Integrated Report, the company wanted to demystify the intricacies of its strategy and depict content simplistically for easy interpretation by all stakeholders across the board.
Guided by the previous year’s experience, AICL helped present the report in a format which unfolded each story by linking it to the relevant strategic priority of the company. Each strategic focus area was further associated with the specific types of capital resources used and the contributions made towards the Sustainable Development Goals (SDGs) through the business’ actions.
Another key step in presenting the information holistically was the portrayal of interlinkages between the different ‘capitals’ used and the strategy. This interconnectedness of strategy, resources used, and business actions clearly outlined the company’s “value creation” model for its stakeholders. A scientifically designed project, the guiding principles of the Integrated Reporting framework were duly met, driven by a well-coordinated effort among different departments of the company, including Sustainability, the Secretarial Division and Corporate Communications, with AICL’s involvement at all the key planning stages.