AICL has a unique intellectual capital blend. Business analysts and creative professionals work together in harmony to deliver on client expectations.

Team AICL is a 20 member strong, young, energetic deadline-driven group comprising strategists, research analysts, copywriters, account managers, art directors, designers and new- media specialists, with more than 30 years of combined communication experience.

The team networks domain knowledge across product and service categories, technologies and businesses. It is that synergy in understanding client needs and stakeholder aspirations, that formulates innovative strategies, messaging and graphics .

We also believe, we have carved ourselves a unique niche in the Indian communication space, pioneering the concept of stakeholder-centric communication.

Arvind Agrawal, founder and CEO of AICL, has worked for over six years with more than 120 companies to give shape to and execute their communication strategies.

A Chartered Accountant and Company Secretary, he has moved from being a journalist with one of India’s oldest English dailies, to CFO with a steel fabrication company, into this field.

He marries understanding of mass communications on the one hand and the dynamics of various businesses, on the other. Today, he is one of India’s most experienced campaigners and strategists in investor communications.

At AICL, he wears many hats - chief strategist, principal copywriter, paper selector, proofreader and itinerant communication evangelist.